CITY OF MALOLOS — SM shopping malls in Bulacan are twinkling with festive cheer with the recent lighting of their eye-catching Christmas trees and centerpieces for its two-month-long celebration of the 2019 holidays.
Throughout the years, SM’s holiday centerpieces have always been a part of the longstanding tradition that ushers in Christmas time in the province.
This year, SM makes #ChristmaSMoments more special with #DearSMSanta. 60 lucky winners will have their wishes come true. The campaign is a digitized Santa mailbox where customers can submit their Christmas wishes by writing an electronic letter to SM Santa. Shoppers can submit their letters to the microsite, #DearSMSanta or visit the SM Santa Mailbox stations near the holiday centerpieces of the participating malls. The promo period will run until December 10, 2019.
SM Supermalls is also encouraging shoppers to put a smile on children’s faces by purchasing the SM Cares Bears of Joy for only P200. Shoppers get to keep one bear and donate another while proceeds together with the bears will be donated to charitable institutions nationwide.
Because nothing quite delivers the grandness of the holidays like the premiere shopping malls in Bulacan, SM is inviting shoppers to create timeless memories by visiting and taking snaps of the Christmas centerpieces with the whole family.
Glowing from afar, SM City Marilao’s 30 ft. Royal Christmas tree sets the stage for holiday shopping and entertainment. The tree is elegantly embellished with Christmas balls and ornaments in gold, silver, and sparkling red. It is also surrounded by life-size toy soldiers and more than a hundred golden gift boxes with nearly 20,000 LED lights and hundred yards of garlands and wreaths. The sheer height and immense density of lights on the Christmas tree make the holiday attraction picturesque and a classic ‘must-see’ for both young and old.
SM City Baliwag, on the other hand, will take the shoppers to a visual treat with the Glittering Holiday Express. The mall breathed new life into the classic holiday tree with the contemporary blast of neon LED lights and electrifying installations. The seasonal centerpiece boasts of tens of thousands of neon micro-lights installed in various configurations complemented by dazzling lighted signs and colorful express train surrounding the tree.
Meanwhile, SM City San Jose Del Monte’s towering Christmas tree soars 3-stories high; bursting with the colorful radiance of a thousand LED lights and bedeck with gold as well as red Christmas ornaments. An ideal entryway adornment, the ‘Sparkling Christmas’ tree will serve as a bright beacon of holiday cheer in the mall as it is surrounded by gigantic classic elements such as poinsettia trees, golden gifts and balls, and Santa’s reindeers, immersing shoppers with Christmas delight.
As tradition dictates, these intricately designed Christmas trees will serve as seasonal centerpieces in the mall’s busiest atriums until January 6, 2020.
Igniting the holiday mood, SM Bulacan malls will stir up festive happenings with dazzling entertainment, promos, and special Christmas activities in the coming days. To check out the full list of promos and activities, visit SM City Marilao, SM City San Jose Del Monte and SM City Baliwag’s official facebook page and Instagram. (RONDA BALITA Online)